Course

Relationship Selling – Building Stronger Relationships

Welcome to this course on Building Strong Relationships with Customers. Strong business relationships with your prospects, as well as current and past customers, is essential to your success in sales. Let’s face it. Relationships add value. A salesperson can compete on the basis of product, price, and service, but still lose a sale because of the relationship between the customer and the competitor’s salesperson.

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5 Lessons

Strong business relationships with your prospects, as well as current and past customers, is essential to your success in sales. Let’s face it. Relationships add value. A salesperson can compete on the basis of product, price, and service, but still lose a sale because of the relationship between the customer and the competitor’s salesperson.

As the saying goes: people buy from people they know, like, and trust. Your likeability and your ability to form strong relationships quickly will be more effective than all the credentials in the world or even having the lowest price.

In this course, you’ll learn how to build rapport quickly with prospects, develop lasting relationships with customers, and deal with different types of people so you’re ready for any sales situation. 

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